πββοΈ Breakpoint Surf School β Learn to Surf in Sardinia
Overview
Breakpoint Surf School is a surf school based in Southern Sardinia, offering lessons, rentals, and surf experiences for all levels β from first-timers to advanced riders. The website is designed to support the schoolβs daily operations by providing clear information, class bookings, and contact options for students and tourists.
The platform is both an informative hub and a lightweight promotional site, developed with performance, mobile usability, and local SEO in mind.
π Key Features
- π Lesson Booking Information
Users can view detailed information about lesson types, pricing, and how to book via WhatsApp or phone.
- π Course Descriptions
Dedicated pages for beginner, intermediate, and advanced surf lessons, including group and private options.
- πΈ Media Gallery
Visual showcase of past surf sessions, beach locations, and the schoolβs vibe.
- π Localized Content
The site is optimized for Italian and international visitors, with English and Italian versions.
- π Contact & Location
Easy-to-access contact options including a direct WhatsApp CTA, phone number, and embedded Google Maps.
π§ Tech Stack
- Frontend: HTML, CSS, JavaScript
- Platform: WordPress (classic theme-based setup)
- Hosting: Shared hosting with FTP deployment
- SEO: Structured data, localized keywords, image optimization
- Integrations: WhatsApp, Instagram feed, Google Maps
βοΈ My Contributions
- Took over maintenance and ongoing development of the website after its initial launch
- Implemented new features such as course pages, media galleries, and multilingual support
- Optimized performance, SEO, and mobile responsiveness across all pages
- Managed seasonal content updates, pricing adjustments, and custom integrations (e.g., WhatsApp, Google Maps)
- Ensured the site remains aligned with the school's evolving identity and business needs
π‘ Business Context
Breakpoint Surf School is more than a business β itβs a local community hub for surfers and tourists alike. The website plays a key role in attracting new clients, informing them, and simplifying contact and booking processes. Itβs designed to be minimal yet functional, with high visual impact and clarity of navigation.
π§βπ» My Role
I act as the sole developer and digital maintainer of the Breakpoint Surf School website. Iβm responsible for technical development, UX design, SEO strategy, and periodic updates based on seasonal needs and promotions. My goal is to keep the platform simple, fast, and aligned with the surf schoolβs identity.